008: Jeffrey Gitomer - King of Sales

Dec 11, 2018

With just a (designer) briefcase, a MacBook Pro, a prospective customer and a well-prepared presentation, Jeffrey Gitomer has earned the crown as the King of Sales.

Jeffrey describes himself as a salesman, a dad and a college dropout. His objective in life is to help others, establish long-term relationships, and have fun - every day. When you love your work like he does, every day is the same. It's a holiday.

Gitomer has written more than 13 books including the “Little Red Book of Selling: 12.5 Principles of Sales Greatness,” he puts on amazing keynotes, sales seminars and runs The Gitomer Learning Academy.  He also hosts his own show, the “Sell or Die Podcast”

Some of the topics Jeffrey discusses with Michael include…

• 2:18 – Jeffrey talks about where he grew up and his early sales successes
• 8:28 – They discuss how he first started his column, newsletter and podcast 
• 12:20 – Jeffrey’s new collaborating partner Napoleon Hill (who died in 1970)
• 19:14 – To achieve great success you must embrace the inevitability of failure
• 22:00 – YOU need to believe in yourself, what you’re doing & what you’re selling to succeed
• 26:57 – He talks about his collection of sales books (the largest in the world)
• 33:09 - People don’t buy for one reason: Uncertainty
• 37:08 – Top 3 things people need to do to be more successful
• 41:53 – The biggest challenges facing salespeople that they can change FOR FREE

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